Content and visuals

Content and social media at D'article

Content and social media at D'article

My first role after Grafisch Lyceum: creating content for the agency and for its clients, running social media and contributing to website development.

At D'article in The Hague I started in August 2018 as a content creator and social media assistant. This was my first role after Grafisch Lyceum Rotterdam.

What I did

  • Creating content for the company and for its clients
  • Running, planning and posting social media
  • Contributing to website development
  • Customer retention and administrative tasks

What I took from it

Here I learned that a posting schedule is only worth something when you put numbers next to it. What went out, when it went out and what it returned belonged together instead of in three separate tabs. That is exactly the thinking behind the social planning demo on this site.

During this period I also photographed a guided tour in The Hague that was published in the AARP magazine in the United States.

Period: August 2018 to April 2019.

Related demo

What I did in this project is something you can try out yourself here. The demo runs on invented data, the approach behind it comes from this work.

Social planning

A monthly calendar you can drag, reach and engagement per channel, and the posting times the audience really responds to.

View demo